On the 18th July, representatives of twelve towns made their way to Fitzrovia in London as finalists of the fourth Annual Blachere Illumination Christmas Light Competition.
After towns and cities from across England and Wales submitted their entries in June, it was just down to the last stage to win £10,000 worth of lights for their town centre or high street.
Asked to demonstrate why their town centre is more appealing as a destination for a Christmas Light Switch On, the finalists presented to five Judges all with extensive place management experience.
After extensive deliberation Ormskirk was announced as the winner with Farnborough a close second winning £2,000 worth of lights.
Ronnie Brown, Managing Director of Blachere Illumination said “Over the four years that we have been running the competition this was the closest final with the top five separated by only 3% of the scoring points” Mr Brown added “The quality of the presentations was extremely high and the passion that the entrants demonstrated for their towns was very impressive”
Mark Barnes, Founder and Managing Director of Revive & Thrive Ltd who manages the competition each year for Blachere said “These challenges are not designed to entertain, each year the entrants say that just by taking part they have learned something more about their towns and the experiences that residents and visitors are looking for” adding “Each town should be proud of just reaching the final twelve.”
The runners up each won a prize of £1,000 worth of lights. Those heading home with a runners up prize are, in no particular order, – Thame, Putney, Kidsgrove, Lancaster, Pontardawe, Portishead, Halifax, Salisbury, St Helens and Sunderland.
Blachere Illumination and Theming are also offering a prize as part of the Revive & Thrive Market Towns Challenge which was launched earlier this month.