Our BID Services
Our 5-Step BID Service
Revive & Thrive looks after all five stages of a Business Improvement District’s life and focuses on business engagement to ensure that the right BID is developed for your area.
Step 1: Feasibility
Revive & Thrive‘s Business Improvement District Feasibility Study is back with a new team and bold guarantees ensuring that we are achieving the right results.
The new team brings even more experience and a wealth of new clients to give you the satisfaction that considering a Business Improvement District Feasibility Study for your place is in the right hands.
Long-standing place practitioners will probably already be aware of Revive & Thrive Director Matthew Powell but might not yet have heard of our new BID Development Manager, Tammy Sleet.
Tammy and Matt’s experience, along the rest of our team gives us the confidence that we can offer an unprecedented level of engagement and impact with businesses within our Business Improvement District Feasibility Study.
- Experience of working with many town and city centres over many years, from feasibility and development to management, evaluation and renewal
- Advice on standard Business Improvement District developments, industrial Business Improvement Districts, tourism Business Improvement Districts, property owner Business Improvement Districts
- UK wide network of Business Improvement District experts and practitioners with a geographical spread that understands regional issues and different ‘types’ of towns such as Market, Coastal, etc.
- National promotion for your place while your Business Improvement District is developed through our 30,000 social media reach, our growing membership and through Place Magazine. Subscribers to this free place related magazine are growing daily and it is directly delivered to over 4,000 people and each edition is shared continually via social media for a month
- We can showcase your place by hosting a regional networking event
- Bespoke and individually tailored and costed solutions for your place
- Innovative BIDBase BID management tool (database), free websites for your businesses and discounted products and services via our links to place solution providers
- Our clear grasp of client needs and the problem-solving capabilities that we can provide
- A practical understanding of the realities of retailers of all sizes and sectors
- Ability to successfully support the scale-up of retail businesses, increasing job opportunities as a legacy of the Business Improvement District Feasibility Study
- We have senior level contacts, giving direct access to decision-takers and top retail brands
- We enjoy a close collaboration with clients. We deliver hands- on involvement, adept change management and the ability to energise stakeholders and cultivate confidence in success
- Our Business Improvement District Feasibility Study understands the requirement for clear communications covering strategy, goals, planning and all aspects of implementation
Revive & Thrive’s BID Feasibility Study
Our Commitment & Guarantees to You
Revive & Thrive acknowledges that engagement with business and winning their hearts and minds is the hardest part of place management. Revive & Thrive tackles this head on and has spent many years building the right team to deliver this.
With our Business Improvement District Feasibility Study we are confident that we can gain excellent engagement locally to enable your business community to make the right decisions and thrive.
To support this claim, Revive & Thrive includes pre-agreed penalty clauses in our Business Improvement District Feasibility Study contracts if we do not hit the agreed KPIs regarding engagement and / or impact. Furthermore, if businesses in your area are in favour of testing a BID at ballot, we will add another set of pre-agreed mechanisms in the ensuing contract to reduce costs as we will already have significant knowledge of the area.
We will be effective from day one of the Business Improvement District development phase to the ballot. We will know your local community; the influencers and the detractors, the shapers and the shakers and the landscape and environment of the BID. Therefore, we will not require any acclimatising or gathering local knowledge.
- To devise and agree the right proposed BID area
- We will build a contact database of business activity in the proposed BID area via our partnership with BIDBase
- We will guarantee a minimum level of survey responses as part of the Business Improvement District Feasibility Study, based on the size of your area, to produce a robust feasibility analysis. Measurement and target KPIs will be agreed at contract stage through discussion
- We will give you options and recommendations on the best ways to model your BID area and levy rates
- We will also be very honest in our assessments, and advise if we think a BID is not a feasible option for your place, and look at other ways to help it thrive
- We will provide detailed analysis of the Rating List of your BID area by sector, geography, and RV so that we really know the stakeholders and understand the occupancy and business use of your place
- Using our skills in improving understanding of the retail needs of local consumers, key drivers, how to attract more visitors, appraising scale of opportunity, average visitor spend, SWOT analyses of regional competitors, etc., we will really get under the skin of your business community and deliver the best Business Plan including a full Retail Strategy for your proposed BID
- We will make early recommendations on BID projects based on the outcomes of the business survey
- We will help you decide how best to fund a BID development
- Offer a bid writing service for BID loan if necessary.
- During the feasibility process we will undertake every possible measure to have face to face conversations with the right people in local businesses. We will be visible and on the ground having real discussions winning hearts and minds with honest coaching and debate. Our confidence in this area means that we will add penalty clauses to the contract if agreed KPIs are not delivered.
- Prior to commencing work we will guarantee to hold an agreed number of business meetings within the contract and during the same term ensure that we maximise attendance at each meeting through discussion, social media, email and other available marketing. Our enviable experience of retail both local independent and national retail will ensure that your place makes the right decision during ballot
- Our ability to communicate at the right level with businesses and retailers will ensure excellent engagement and survey responses throughout the process.
- Our unique ability to attract new brands that will upgrade and energise your retail environment will kickstart the BID’s early stages and offer opportunities for quick wins
- We will draw all of the above together in a comprehensive and robust feasibility study and subsequent business plan
- We will be there, with you, hands- on, on the ground, to get a true feel for the feasibility of a BID in your area and take your PLACE to the next level
To find out more email email@example.com or call 03330 124285
Step 2: Planning
Planning a BID takes a lot of hard work and time and includes:
- Database development – collating Revenues and other existing databases along with on-the-ground sourcing of business information, we will build you a bespoke database via the BIDBase platform that will work for communications, balloting and data management
- BID sub-group meetings – we will work with your BID Development Steering Group to give its members the confidence to make the right decisions on behalf of all businesses in your BID area, meeting face to face with them at least monthly
- Identify and support BID champions – in partnership with your BID Development Steering Group, we will identify those other businesses that support the BID and help them to deliver the right messages to the wider business community
- Survey – we will develop, promote and compile a business survey to understand what projects are right for your BID
- Public sector consultations – by working with the local billing authority, we will ensure that your council(s) are on board with the BID, understand the implications to them and can take advantage of the benefits
- Business consultations and communication – we will engage with your business community face to face on a weekly basis during the BID development to ensure they understand the benefits a BID can bring to them. We will schedule regular e-bulletins and ensure communications are appropriate, effective and regular
- Identify BID themes – by reviewing the BID feasibility study, we will draw out the themes that you want your BID to work on. Alongside the survey, we will develop these themes into tangible, deliverable projects that will make a difference to your BID area and the businesses within it
- BID proposal – we will help your BID Development Steering Group to draw up a business plan for your BID that businesses can get behind and vote in favour of. As well as highlighting what a BID will deliver, we will guarantee that your BID proposal meets all legal, technical and regulatory requirements
- BID modelling – throughout the process, we will keep a constant eye on the proposed BID boundary and levy percentages to ensure that income and interest are maximised whilst not impacting on the outcome of the ballot
Local Authority Relationship
- Identify primary local authority contact – we will work closely alongside the nominated officer(s) from your local billing authority to equip them with all that they need to allow the BID to develop smoothly within the council’s own frameworks
- Agree local authority processes – we will ensure that the BID Development Steering Group understands the processes and timescales required by the local billing authority and ensure that all deadlines are met
- Attend council meetings – where appropriate and where necessary, we will attend meetings with local Councillors to ensure support for your BID at all levels within the public sector
- Draw up baseline agreements – we will work alongside officers within the council to ensure that the necessary baseline agreements are in place prior to ballot
- Agree balloting procedures – we will work with the council’s elections team to ensure that processes and procedures for the ballot are in place and help them to manage the ballot while it is running
- Agree billing arrangements – we will work with the council’s Revenues Department to ensure that billing arrangements are transparent and in place prior to the ballot
- Operating Agreement – we will ensure that this is in place, in draft format as a minimum, and available to voting businesses prior to the ballot and work with all parties to ensure it is signed off before the BID begins operations
- Milestones – we will otherwise ensure that all legal, technical, regulatory and local milestones are met at the appropriate times throughout the course of your BID development
- BID development timeline – we will put in place a week by week timeline encompassing all aspects of the BID ballot campaign to ensure that turnout and yes votes are maximised
- Agree balloting procedures – we will agree with the local billing authority and any third parties on how the ballot will be managed and implement that plan during the BID ballot
- Pre-ballot events – we will hold business engagement events in the run-up to the ballot as well as during the ballot itself to give all businesses more opportunities to engage face to face with the BID team
- Branding – working alongside the BID Development Steering Group, we will develop and implement a brand for your BID to be used across all media for the duration of the campaign and as the BID begins
- Marketing strategy – we will develop a marketing strategy to ensure that all businesses are engaged with the BID, understand it and are aware of the benefits it can bring to maximise both turnout and yes votes
- Canvassing action plan – we will put together a canvassing action plan for the project team, BID Development Steering Group, BID Champions and local authority officers to ensure that there are people on the ground across your BID area for the duration of the BID ballot
- Canvassing – we will support you on the ground throughout the BID ballot period to maximise turnout and yes votes
Step 3: Implementation
Once the ballot closes, the real work begins! Assuming that the outcome of the BID ballot is positive, there will be much to do before the BID can actually begin, starting with the communication of the ballot result.
Almost immediately, you will need to establish the BID company itself and recruit a Board of Directors. They will need to understand the commitment and differences between being a volunteer on a BID Development Steering Group and being a Company Director.
Probably the first task for the Board will be to recruit a BID Manager as this person will not only be tasked with delivering the projects within your business plan but will also need to get to grips with how they see the day to day operations of the BID being run.
Prioritising the first year’s tasks, looking at the quick wins and understanding the longer-term strategic needs of the BID and local business community are all vital, even before the BID formally commences.
From a technical and financial perspective, you will need to open a bank account, agree with your local billing authority as to how and when you will receive your first payments, register the BID for VAT and ensure that insurance and data protection procedures are in place.
Revive & Thrive is here to help you throughout that process.
Step 4: Delivery
For BIDs that have begun operations, Revive & Thrive has a number of support options, whatever your needs, from interim management to general support and advice.
Using our networks, partners and expertise, we can support your BID by:
- Working with you and your Board on governance issues and company oversight
- Helping you with annual and interim reports, project and performance evaluation
- Strengthening your team with our recruitment service
- Advising on how to maximise levy and third-party income
- Writing marketing and other strategies and helping you to implement them
- Developing your online and social media channels
- Improving your routes to engagement with your levy-paying businesses
- Providing you with a range of HR support, from job descriptions to recruitment processes and staff development
- Ensuring you are delivering maximum return on investment for your levy-paying businesses
- Facilitating the delivery of your projects across the whole range of what your BID does
- Putting your BID in the best possible position to be successful with its renewal ballot
Step 5: Renewal
Revive & Thrive has comprehensive programme for BID Renewal which includes the following:
- Carry out a full review of the existing BID business plan, evaluate projects undertaken by the BID and perform a SWOT analysis of the current BID
- Design and gather responses to a business survey reflecting on perceptions of the current-term BID and beginning to look ahead to what the next term might deliver. This will be put together in conjunction with the existing BID Board and other stakeholders and will be completed both online and in-person
- Promote a series of business networking events which, again, will provide an opportunity to reflect on the current BID and look ahead to the next five years as well as bring in guest speakers
- Alongside completing the business survey, undertake a refresh of the BID database, including voter details and contact details for all businesses
- Engage in a series of meetings with public sector and other key stakeholders in the area
- Review local authority processes such as billing arrangements, Operating Agreements, etc., and seek renewal of all public-sector baseline agreements. Work alongside the relevant departments of the local authority to ensure that ballot processes are in place
- Recommend and seek approval from the Board on “BID modelling”, including establishing opportunities (if appropriate) to review BID boundary and levy
- Hold a series of sector-based workshops to draw out and define priorities for the next BID term
- In line with all of the above, and in conjunction with the BID Board and wider business community draw up a business plan for BID renewal ballot
The review, evaluation and consultation work outlined above will predominantly be carried out early on in the project and we would seek to have this completed in 4-6 months. Workshops would be scheduled to take place over the following 2-3 months with the aim of having the business plan completed by the end of month 8.
Revive & Thrive would work alongside the BID Board, BID Champions and other local stakeholders to promote the new BID business plan during months 9-10 and would ensure a strong on-the-ground presence during the vital balloting stage.
This approach is based on an established but flexible project development timeline used by Revive & Thrive for BID ballots. This includes the following aspects:
- Hosting a series of open meetings for all businesses in the BID area – including inviting speakers from other BIDs
- Supporting the Board with all aspects of BID modelling and business plan development
- Ensuring that online media is appropriate, appealing and up to date
- Review, refresh and update the BID’s database
- Regular newsletters sent to businesses in the BID area
- Creation of a BID survey
- Regular meetings with key local authority personnel
- Attendance at various key stakeholder meetings
- Review and refresh of baseline and operating agreements
- Statutory notifications as required under the BIDs legislation
- Writing the BID Business Plan
- Extensive liaison with businesses in the BID area, both before and during the ballot
- Communications and meetings with key levy payers
- Ballot management during the four-week ballot period
Revive & Thrive understands that all BIDs have distinct needs, budgets and levels of experience. As such, we will tailor the above elements into a bespoke package to meet clients’ requirements.